Here is your first look at the video for Pendulum‘s singleWitchcraft. Electronics-infused hard rockers Pendulum are currently on tour, opening for Linkin Park, beginning January 20. Their new album, Immersion (Atlantic), comes out January 25, and the song “Witchcraft” is the lead single. Watch the video below and read what frontman Rob Swire has to say about it.
ROB SWIRE The lyrics were inspired by a story I’d read in the news, sometime after finishing our second album. A guy killed his eldest daughter after an argument and it was three or four days before anyone discovered that she was dead. The father had been acting as if nothing had ever happened. Upon being interviewed by the police, the other daughters said that they’d assumed the 17-year-old had been out clubbing and had just been nursing a massive hangover.
How did you come up with the concept for the video? Apart from the slight water theme, it doesn’t really tie into the album. I find that exercising too much control over a script can stifle the writer and director’s creativity. Sometimes it’s best to just let them do their thing, and that’s what happened here.
What was the hardest part of making this video? The hardest part of making this video was trying not to step on the fake rocks. They were just polyurethane foam covered in some breakable rock-like, in appearance, material…Very easy to break, and some poor girl was in charge of painting them and making sure they looked realistic.
How has the fan reaction to this song been so far? The reaction has been great. It’s one of our biggest songs at festivals and shows.
Pendulum’s explosive single “Witchcraft” is available to download on iTunes NOW and keep your ears ready for their album IMMERSION, out January 25th on Ear Storm/Atlantic Records. Catch Pendulum’s notorious live show on their arena tour as main support for Linkin Park, kicking off on Jan. 20th in Sunrise, FL and on their own headline tour dates. Confirmed tour dates below.
Pendulum Confirmed Tour Dates as Main Support for Linkin Park:
Jan. 20th Bank Atlantic Center Sunrise, FL
22nd St. Pete Times Forum Tampa, FL
23rd Philips Arena Atlanta, GA
25th Joe Louis Arena Detroit, MI
26th United Center Chicago, IL
28th Xcel Energy Center Saint Paul, MN
29th Sprint Center Kansas City, MO
31st The Wells Fargo Center Philadelphia, PA
Feb. 1st TD Garden Boston, MA
4th Madison Square Garden New York, NY
7th Bell Centre Montreal, QC
8th Air Canada Centre Toronto, ON
10th Verizon Center Washington, DC
11th Mohegan Sun Arena Uncasville, CT
13th U.S. Bank Arena Cincinnati, OH
Pendulum Confirmed Headlining Dates with Innerpartysystem: